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Hinggan League Agricultural, Cultural and Tourism Consumption Carnival Opens in Beijing

BEIJING, CHINA –  Media OutReach Newswire – 13 August 2026 – Recently, the Hinggan League Agricultural, Cultural and Tourism Consumption Carnival, themed "Taste the Best of Hinggan Discover the Grasslands in Beijing," was officially held in Beijing. 
             
        Hinggan League Hong'an Damiao Cattle and Sheep Trading Market      
     
 As a grand industry promotion event for buyers, cultural and tourism professionals, and media outlets from across the country, the carnival showcased a wide range of Hinggan League's distinctive eco-friendly agricultural and livestock products. Through industry stories, product tastings, business matchmaking, and the launch of cultural and tourism routes, the event highlighted the tangible results of Hinggan League's efforts to leverage its pristine natural ecology, modern agricultural technologies, and full-chain industrial development to promote green development and increase local incomes. It also served as a bridge connecting Hinggan League's premium ecological products with markets across China and overseas. 
  At the event, Hinggan League's beef cattle and rice industries were among the key highlights, attracting considerable attention from numerous market players attending for exchanges and potential partnerships. Located in the golden latitude belt for agriculture and animal husbandry, Hinggan League enjoys exceptional natural advantages. In the early stages of industrial development, the league made coordinated plans for two key industries—beef cattle and rice—and launched an industrial upgrade covering the entire value chain, from breeding stock and forage to farming, processing, and branding. 
  Breeding is the "chip" of the beef cattle industry. In recent years, Hinggan League has vigorously introduced national-level cattle breeding technology enterprises and established its first national-level bull breeding station. More than 5.5 million doses of frozen semen from high-quality breeding cattle, including Simmental and Angus, are produced annually and distributed to various parts of China. At the same time, the region has continued to improve its technical service system. Through a tiered extension-agent system and on-site guidance in rural communities, local experts are helping herders adopt more scientific cattle-raising practices. In terms of forage supply, the Forage Industry Processing, Logistics and Trading Park in Keyouzhong Banner, Hinggan League, has officially begun operations, collecting crop straw from surrounding farmland and processing it into high-quality forage. Research teams have also successfully developed palatable fermented feed using microbial fermentation technology, substantially reducing the average daily feeding cost per head of cattle and securing the "first mile" of the industry chain. 
  At the sales and branding end, Hinggan League's beef cattle industry is making a comprehensive transition from "selling live cattle" to "selling brands." The region has not only cultivated large-scale meat processing enterprises and developed more than 100 product categories for e-commerce and foodservice channels nationwide, but has also established a livestreaming e-commerce operations center and set up marketing centers and forward warehouses in the Beijing-Tianjin-Hebei region. With the official launch of regional public brands such as "Keyouzhong Banner Beef," a complete modern beef cattle industry chain is now taking shape. 
  As with beef, the key to the development of Hinggan League rice also lies in the full value chain from seed to table. The fragrant, glutinous, and sweet taste of Hinggan League rice comes from its pristine ecological foundation—clean water, clean soil, and clean air. Local research teams have been working on the front lines of rice breeding for more than 30 years, independently developing and registering 21 high-quality rice varieties and helping thousands of farming households increase their incomes each year. 
             
        10,000-Mu Sightseeing Rice Fields in Shuangjin Gacha, Duerji Town, Hinggan League      
     
 With quality seeds in place, farming methods are also undergoing profound changes. In Duerji Town, Keyouzhong Banner, local rice cooperatives have adopted a model of "unified planting, unified processing, and unified sales," while developing their own brands. By combining contract farming with online and offline sales, they have secured reliable sales channels and helped cooperative members achieve significant income growth. In Zhalaite Banner, meanwhile, entrepreneurs who returned to their hometowns took the lead in introducing integrated fertigation technology using drip irrigation beneath plastic film, enabling rice to be grown on "dry land" and achieving both ecological and economic benefits, including water savings of 700 cubic meters per mu. With rice now entering a critical period for field management, agricultural technicians and farmers are busy carrying out scientific foliar nutrient supplementation, applying nitrogen fertilizer appropriately, and conducting regular field inspections for pests. Through precise water and fertilizer management and green pest and disease control, they are laying a solid foundation for stable high yields in the autumn harvest. 
  From a quality seed to a premium cut of beef, and from a bowl of rice to a regional brand, the cattle and rice industries may appear to follow two separate paths, but in reality they are part of a single coordinated strategy. Under Hinggan League's overall planning and coordination, the concentrated beef cattle breeding and finishing base in Zhalaite Banner has brought in a state-owned enterprise to operate the facility, significantly increasing collective village income. Meanwhile, 38 enterprises in Hinggan League authorized to use the "Hinggan League Rice" brand have all adopted the nine standards established for the brand, driving the brand value beyond RMB 31 billion. 
  Winds sweep across the Horqin Grassland, sending waves through the grass and bending the heavy ears of rice. Moving from selling raw grain and live cattle to selling brands and quality, Hinggan League's more than a decade of dedicated efforts have transformed the grassland's ecological advantages into industrial strengths and its resource advantages into greater income for local communities, making "cattle and rice" a solid pillar of prosperity for the people and development across the league. 
  
 
The issuer is solely responsible for the content of this announcement.

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A New Category Is Emerging in the Premium Residential Market — the "Presidence"

Experts say a self-contained, service-led residential format built for multigenerational ownership is emerging at the very top of the market — and that demand for it is rising worldwide.

SINGAPORE –  Media OutReach Newswire – 13 August 2026 – Experts in premium residential real estate note that a distinct new category is forming at the top of the market, and that demand for it is rising around the world. Property market specialists describe the emerging tier as  the presidence: a self-contained community of private residences bound together by shared infrastructure and anchored by a five-star hotel under an international brand — a format designed to be lived in and passed down across generations, rather than simply owned. 
  The trend reflects a structural shift in global wealth. According to  Knight Frank's Wealth Report 2026, the number of individuals worth more than US$30 million climbed from 551,435 to 713,626 between 2021 and 2026 — a gain of more than 160,000, equivalent to 89 people crossing that threshold  every day.  Forbes, meanwhile, records 3,428 billionaires worth a combined US$20.1 trillion. 
  This wealth is also increasingly mobile.  Henley & Partners projects that 165,000 high-net-worth individuals will relocate internationally in 2026 — a 16 per cent rise on the record 142,000 of 2025 — as affluent families build cross-border portfolios of homes and residence rights rather than tying themselves to a single jurisdiction. The appetite for professionally serviced, brand-anchored homes is visible in the development pipeline:  Savills reports that the number of branded residential schemes worldwide grew 19 per cent in 2025, to around 910, and is on course to reach 1,747 by 2032, with the Middle East and North Africa the fastest-growing region over the past five years, at 187 per cent. 
  As the apex of the wealth pyramid rises, specialists say, demand at the very top is moving away from headline price-per-square-foot toward space, privacy, wellbeing, autonomy and a home that can be held and handed down across generations. The case for treating this as a distinct category was set out in a  recent column by real estate adviser Ku Swee Yong, CEO of International Property Advisor Pte Ltd and an adjunct faculty member at Singapore Management University, where he teaches Real Estate Investments & Finance."Luxury residence has a new crown, and it has a name: presidence," he writes. 
  According to the expert, a property of this kind should meet several defining criteria: it should occupy an exceptional location among peer residences, be built to the highest standards of quality, provide space, a healthy natural environment, security and self-sufficiency, and create a place where owners and their families can live out every stage of life — building careers, raising children, enjoying leisure, prioritising health and wellbeing, welcoming family and friends, and ultimately passing the home down through generations. Privacy in this case does not mean isolation: rather than retreating behind their own gates, members of the presidence become part of a carefully formed community of peers, surrounded by people with comparable values, interests and ways of life. 
  These principles are, in practice, being formalised into a fuller set of criteria that distinguish a presidence from a conventional luxury development. At its most complete, the format is defined by: 
  
   
     A five-star hotel operated by an international brand present in at least three countries, located within the development;   
   
     A single estate of 200 hectares (around 500 acres) or more;   
   
     Full-spectrum infrastructure within one perimeter — indoor and outdoor sport, a central clubhouse, wellness, dining, parks and natural areas, a medical centre, recreation and security, plus a lifestyle anchor such as a golf, equestrian or yacht club;   
   
     A clear separation of public and private zones, with residences kept behind their own multi-layered security perimeter and isolated from guest-facing spaces such as the hotel, restaurants and spa;   
   
     A 24/7 premium service model featuring a dedicated resident care team, concierge services, standardised service-level agreements (SLAs), and a digital platform for managing every household and lifestyle need;   
   
     A unified architectural code governing the style and coherence of every building on the estate;   
   
     An equal-neighbour principle, under which a community of like-minded owners who can enjoy privacy while remaining part of an engaging social environment is formed.   
  Fully integrated examples remain rare worldwide, and demand, specialists say, is running ahead of supply as the number of ultra-wealthy households continues to grow. 
 Hashtag: #property #realestate #residentialproperty #hnwi 
The issuer is solely responsible for the content of this announcement.

Prosvet Communication Studio
Prosvet Communication Studio is a full-cycle communication studio working across PR and communications strategy, media relations and influence, personal branding, digital PR, events and production.

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